November 13, 2018
Well-intentioned leaders, in their attempts to boost innovation, are inadvertently destroying it. What if “thinking outside the box” actually kills innovation? What if failure is not a necessary component of innovation? It’s time to innovate the way you innovate. During this customizable and interactive session, you will discover that innovation isn’t just about generating occasional new ideas; it’s about staying consistently one step ahead of the competition.
You will discover why:
- You don’t want to innovate everywhere. Avoid trying to improve every aspect of your business. Instead, “innovate where you differentiate.” Focus your energy where there is the greatest potential impact.
- Asking for ideas is a bad idea. Avoid suggestion boxes or abstract questions. They create a lot of noise and wasted energy. Instead, provide well-framed challenges to increase creative output. “Don’t think outside the box, find a better box.”
- Expertise is the enemy of innovation. Breakthroughs are rarely developed by experts within your industry or area of specialization. Instead, reframe your challenge to find solutions elsewhere.
The pragmatic approaches shared in “Innovate the Way You Innovate” have increased innovation ROI tenfold or more.
Session includes: Seminar, Breakfast, Lunch, Parking, and Supplementary learning resources.
Stephen Shapiro, CSP, CPAE
For over 20 years, Stephen Shapiro has presented his provocative strategies on innovation and collaboration to audiences in 50 countries. During his 15-year tenure with the consulting firm Accenture, he led a 20,000-person innovation practice. He is the author of five books, including “Best Practices Are Stupid,” which was named the best innovation and creativity book by 800-CEO-READ. His Personality Poker® system has been used around the world to create high-performing innovation teams. His work has been featured in Newsweek, Entrepreneur Magazine, SUCCESS Magazine, The Wall Street Journal, The New York Times, USA Network, TLC, CNBC and ABC News. His clients include Marriott, 3M, Delta Airlines, P&G, Nike, Capital One, Honda, Johnson & Johnson, Microsoft, NASA, USAA, and GE. Stephen currently serves on the Board of Directors of National Speakers Association (NSA) and is the recipient of the Certified Speaking Professional (CSP) designation, NSA’s highest earned designation. In 2015 he was inducted into the Speaker Hall of Fame. You can see him on television on TLC’s Girl Starter, where he is a mentor and judge helping young women launch new businesses. He is based in Orlando, Florida and loves traveling to meet his clients around the world.
Objectives and Timed Outline
Participants will leave this workshop with:
1. Identify your differentiator and use it to prioritize innovation investments
2. Ask better questions as a means of finding better solutions
3. Develop breakthroughs faster with lower risk and lower cost
4. Reduce failure rates of innovation by improving your experiments
5. Increase innovation ROI a minimum of tenfold
My sessions are designed so that each section is experiential.
1. 9:00 to 10:30
- Why innovation matters
- Why expertise is the enemy of innovation (hands on experience)
- How to identify your differentiator
- How to use your differentiator to drive innovation prioritization
2. 10:45 to 12:15
- Why asking for ideas is a bad idea
- Case studies on how to ask better questions
- The benefits associated with a challenge-centered innovation mindset
- Reframing your most pressing challenges (experiential activity)
3. 1:00 to 2:30
- Personality Poker® – learn how to create a high-performing innovation team (experiential activity)
- The science of breakthroughs
- Making the impossible possible (experiential activity)